DR VIDYA LAKSHMI
FOUNDER - CORE BLOOM WELLNESS
PROBLEM
As the founder of Chennai’s first physiotherapist-led Pilates studio targeting women’s wellness, Dr. Vidya Lakshmi launched Core Bloom Wellness with immense potential but faced initial challenges with brand awareness. Additionally, offering a broad range of general services during month one diluted the core messaging, splitting potential client focus.
SOLUTION
Here For Media stepped in as a strategic partner to build brand clarity and trust. In month one, we initiated foundational awareness campaigns to drive early interest. For month two, we refined the strategy to niche down strictly into specialized women’s health focusing on high-intent pillars: Prenatal, Postnatal, and Menopause wellness.
5%
INCREASE IN ENQUIRIES
268
BOOST IN SOCIAL MEDIA FOLLOWERS
1%
UPLIFT IN PROGRAM SALES
